Building the living map.
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Challenge
Different people's needs from the same space are often very different. For example, take 2 types of people seeking food: a new mom might need to find a child-friendly restaurant while a student might want to find the best street food in the neighborhood.
The best sources for both of these kinds of information are stories from trusted neighbors and friends, but these sources are unavailable when you need them.
Solution
Socialight creates technology that connects people intuitively to the spaces and places around them. In our increasingly global and urbanized world, we zero in on the hyperlocal level with tools that help all customers to develop useful, fun, social, and profitable applications.
Socialight is a local content and community platform that attaches multimedia content and local social networks to real-world places. Location-based content is added by individuals or professionals and shared socially. People consume and create content with location-aware mobile, web, and other applications that access the platform via Socialight's API.
Results
Our applications provide core content and social communication, along with advertising and opportunities for commercial transactions based on user interests, social networks, and locations.
Communities form freely and communicate openly about the spaces and places relevant to members' interests and locations. We engage each user in the space they inhabit.
Target Markets
Local government and community organizations, existing local communities, local media, and brands seeking a local marketing platform.
Specific Interests In Meeting Partnering
Develop relationship with targets who have existing content or a plan for building a base of hyperlocal content that people will socially consume and create via mobile devices.
Specific Interests In Customer Contacts
Looking for clearly identified social needs or transaction-based business models along with a promotional plan.